Where Does Your Turf Come From?
Our synthetic grass starts life right here in the USA. Southwest Greens is part of Shaw Industries (a Berkshire Hathaway company), and each turf strand is crafted in Shaw’s U.S. factories. Advanced equipment and Lean/Six Sigma systems drive precision and durability to exceed industry-leading performance standards. When you book an artificial turf installation with Southwest Greens, you can trust that you’re installing long-lasting, American-made grass.
American Manufacturing: We manufacture through Shaw’s facilities, including our Dalton, GA plant. Shaw’s technology investments ensure fiber uniformity and premium quality.
Vertical Quality Control: As part of Shaw, we control each stage of turf creation. That allows us to provide steady color and pile consistency, prompt attention to any product issue, and clear manufacturing traceability to resolve problems quickly.
Rigorously Tested: Before any turf arrives, it’s proven in Shaw’s labs and fields. We use a 13,000 sq. ft. sports science lab and over 18,000 sq. ft. of outdoor test plots to replicate long-term wear. The turf is checked for fade resistance, strength, and play response, so your yard or putting green stays vibrant and realistic for years.
CUTTING-EDGE INNOVATION
We keep evolving our turf to be even more realistic and resilient. Some of our latest breakthroughs include:
Bolt™ Fiber (High-Performance: Bolt fiber technology uses a unique, patented lightning bolt-like structure. It stands taller and springs back better than ordinary turf, doubling industry durability ratings. Its unique shape and curved angles reduce shininess, giving the turf a natural matte finish.
HydroChill® Cooling: We offer HydroChill® infill beads that can cool your turf by 30–50°F. This passive cooling system is great for sun-baked yards or putting greens, keeping the surface cool for people and pets alike.
Pet-Friendly Drainage: Our pet turf products are crafted for quick drainage and easy cleanup. Your dog won’t dig up holes or drag mud into the house anymore. And the way our artificial grass naturally sheds pet waste stops bacteria and smell accumulation.
Creaturf™ Personalization: Want your turf to reflect your personal style or company logo? Our Creaturf™ program lets you add graphics, emblems, or colored elements. From custom logos on backyard putting greens to decorative pet turf, this feature offers unlimited creative control.
PERSONALIZED TO YOU
We collaborate with clients, golf pros, and experts to ensure our artificial turf meets real needs. Feedback from golfers inspired us to develop a realistic “spring green” color that integrates naturally with fairways. Little details like this help our turf lead in Edmonton residential and commercial spaces.
We also offer specialized systems for every application — backyard putting greens, golf courses, pet areas, playgrounds, commercial lawns, game courts.
We take fake grass installation seriously. Proper installation is an art. Our synthetic turf is built to mimic PGA-standard roll and bounce. That’s why the pros like Jack Nicklaus and Annika Sörenstam choose our turf. And because our connection to Shaw gives us unmatched flexibility, we can customize every layer of your turf.
LOOKING AHEAD: 2026 AND BEYOND
We never stop innovating at Southwest Greens. Expect groundbreaking updates in 2026! Shaw Sports Turf has already announced that customers will help pick upcoming field designs and that a new “Game ON” turf model (made in Calhoun, GA) will hit the market in 2026.
This playful spirit and technology will be available in landscaping products soon. We can’t share all the info now, but rest assured, our R&D team is hard at work on the next generation of artificial grass.
Next-gen products will be shaped by testing and user input, so your next Southwest Greens lawn or putting green will be better than ever.
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